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On-the-Go with Jackson EMC

Thanks to a new mobile site that provides immediate access to Jackson EMC information, our members now can pull up their account, report outages and call up volumes of related information on their mobile devices.

The Jackson EMC mobile site launched just before Christmas and leads members to the services you’ve come to expect from jacksonemc.com – but optimized for members who utilize smartphones and tablets for information on-the-go.

Introducing the new resource is just another innovation in a long line of communication resources Jackson EMC makes available to its members, according to Jackson EMC Public Relations/Communications Representative Mark Owen.

“At jacksonemc.com we already emphasize customer self-service, account and outage information, tools members can use to save energy and money, and updates on our programs and services,” he says. “The mobile site is an extension of that.”

In recent years, the member services team at Jackson EMC has witnessed an increasing volume of smartphone traffic at the jacksonemc.com website.

It’s been estimated that mobile device traffic will constitute more than half of all web traffic in coming years,” says Owen. “We’ve seen how other businesses use this technology to provide customers with self-service options, and we wanted to offer that to enhance what we already offer online.”

After meeting with focus groups consisting of Jackson EMC members who use smartphones and tablets, Owen began work to develop the site.

“We learned from the focus groups that customers want to do things very quickly and easily on their mobile devices,” he says. In particular, members expressed the need to pull up account information and make payments, as well as report power outages and gain outage information.

“Whatever we provided, we knew it had to be quick and easy, something simple that members can use on-the-go,” says Owen.

Jackson EMC rolled out the first component of its mobile site about a year ago, introducing a mobile form that allows members to report outages on their smartphones and tablets. This first foray into mobile technology was a hit with mobile device users and a sure sign to the cooperative that expanding their mobile presence was important.

For convenience at your fingertips, simply visit jacksonemc.com on your mobile device. You automatically will be sent to the mobile site and given the option of downloading a shortcut icon to your desktop so that future visits can be made in one simple step. The site supports a wide range of mobile technology, including smartphones and tablets, and works best on iPhones and newer Android and Blackberry devices.

With the mobile site, you can view your account, check your balance and payment due date, and even make an electronic payment – all you need is your account number, or phone number associated with your account, and the last name associated with the account.

Enhanced outage information includes information on how many people are impacted by an outage, details about work crews onsite or on the way, and the option to request a phone call letting you know when the power has been restored.

Other features include a streetlight outage form, applications for new service or request to disconnect existing service, live weather information, breaking news in the event of severe weather, and basic news and information about Jackson EMC products and services.

“We’re excited to offer this for our customers,” says Owen. “And we assure you, that as technology changes rapidly, we will keep up with it as we move forward, always improving our services as we continue to strive for customer satisfaction.”